Sir Peter Blake liked to wear his red socks for good luck, and
during the America's Cup Challenge of 1995 New Zealanders supported
the boat by putting on their own red socks.
Twenty years on, The Sir Peter Blake Trust encourages schools,
organisations and individuals around New Zealand and around the
world to celebrate the memory of a great leader - Sir Peter Blake -
by wearing a pair of his red socks on Red Socks Day - Friday 3 July,
Official child-size Red Socks and Red Socks Day lapel pins can be
purchased using the shopping cart below.
As 2015 is the 20th anniversary of Red Socks a special
commemorative edition will be available in adult size. These
socks are not available for purchase yet but to secure your pair
please email email@example.com.
While these items are made as affordable as possible, any
proceeds are used to help the Trust run its youth
leadership programmes. Thank you for your
If you would like to place an international order
please contact us directly at firstname.lastname@example.org
for postage & packaging rates.