Sir Peter Blake liked to wear his red socks for good luck, and
during the America's Cup challenge of 1995 New Zealanders supported
the boat by putting on their own red socks.
Today, Sir Peter's lucky red socks have become a symbol of kiwi
spirit and Red Socks Day is a chance to celebrate leadership in
action, what it means to be a New Zealander, and to remember a kiwi
Sir Peter Blake was tragically killed on December 5th
2001, and ten years on the Trust strives to keep his memory, spirit
and values alive for future generations of New Zealanders. Red
Socks Day is an opportunity to remember this fallen hero and the
contribution he made to our nation and our planet, and to re-tell
his story for those who were too young to remember.
Every year, hundreds of schools, businesses, organisations and
community groups around New Zealand honour Sir Peter's life and
legacy on Red Socks Day, and use the day as an opportunity to
celebrate their leaders, and what it means to be a member of their
communities. These events take many forms - from workshops and
special assemblies, launches and awards, to 'red days', Red Socks
Day fashion parades, Guinness World Record
attempts and community service days - and can be both public
and in-house events. The Trust encourages all those who take part
to celebrate in ways that reflect their own vision, values and
special characteristics - and to have a great time doing
The Sir Peter Blake Trust has created the film below, which
tells the story of Sir Peter's red socks, and also The
Story of Sir Peter Blake by Tessa Duder provides more
detail about the life of this kiwi hero for young readers.
Save The Date
Red Socks Day will be held on Friday 4th July 2014.